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Automate client nurture & testimonial collection with Notion, Email, Tally & Telegram

Shelly-Ann DavyShelly-Ann Davy
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2/3/2026
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Automate Client Nurture & Testimonial Collection with Notion and Email

You’ve onboarded your client with elegance. Now, keep the relationship warm — and get glowing testimonials — without manual follow-up.

This workflow listens to your Notion Clients database and automatically:

  • 💌 Sends a 3-part nurture sequence (7, 30, 60 days)
  • 🎉 Celebrates milestones with personalized messages
  • 📝 Requests a testimonial at the perfect moment
  • 💬 Notifies you on Telegram when feedback arrives
  • 📊 Logs everything in Notion for tracking

Perfect for:

  • Coaches who want consistent client care
  • Designers building social proof
  • Service providers scaling with grace

No spreadsheets. No forgotten follow-ups. Just gentle, timely nurturing — on autopilot.

Prerequisites

| Service | Purpose | Free Tier? | |--------|--------|-----------| | n8n | Orchestrate automation | Yes | | Notion | Store client records | Yes | | SMTP Email | Send nurture emails | Yes (Gmail) | | Telegram | Owner notifications | Yes | | Tally or Fillout | Testimonial form | Yes |

🔐 Store all API keys securely in n8n’s Credentials section.

Notion Database Requirements

Your Clients database must include these properties:

| Property | Type | Example | |--------|------|--------| | Name | Title | Ava Laurent | | Email | Email | ava@example.com | | Status | Select | Confirmed | | Onboarded Date | Date | 2025-09-01 | | Package | Select | Growth, Pro | | Testimonial | Text | “Best coach ever!” | | Consent | Checkbox | True | | Milestone | Select | Day 7, Day 30, Day 60 |

📌 Use the same database as your Onboarding Concierge.

Step-by-Step Setup Instructions

1. Import the Workflow

  1. In n8n, go to Workflows > Create from JSON
  2. Paste the provided JSON
  3. Click Import

2. Set Up Credentials

  • Notion: Connect to your Clients database
  • Email: Set up SMTP (e.g., Gmail app password)
  • Telegram (optional): Add bot token and chat ID

🔐 Never hardcode keys.

3. Configure Nurture Emails

In the Email: Send Nurture nodes:

  • Customize tone for your industry (coaching, design, e-commerce)
  • Add your logo and branding
  • Include a personal note

4. Build Your Testimonial Form

Use Tally or Fillout to create a simple form:

  • “How has this program helped you?”
  • “What would you tell someone considering it?”
  • Webhook sends response to n8n

5. Automate the Flow

The workflow uses Schedule Triggers and Delays to send emails at:

  • Day 7: “Getting Started” tips
  • Day 30: “Midpoint Check-In” + resource
  • Day 60: “How’s it going?” + testimonial ask

🔁 Runs automatically for every new client.

Customization Guidance

  • 🎨 Change email tone: Friendly, professional, or bold
  • 🎁 Add a bonus: Send a gift card for testimonials
  • 📲 Swap Telegram for WhatsApp: Use WhatsAble
  • 📊 Sync to Airtable: Mirror feedback for reporting
  • 🖥️ Build a testimonial gallery: Use Softr + Notion

This workflow grows with your business.

Nodes Used

  • n8n-nodes-base.notion – Monitor client status
  • n8n-nodes-base.email – Send nurture emails
  • n8n-nodes-base.tally – Collect testimonials
  • n8n-nodes-base.telegram – Owner alerts
  • n8n-nodes-base.scheduleTrigger – Time-based actions

n8n Client Nurture & Testimonial Collection Workflow

This n8n workflow provides a foundational structure for automating client nurture and testimonial collection processes. It outlines a conceptual flow for sending emails, applying conditional logic, updating Notion, and executing custom code, triggered manually.

What it does

This workflow, as defined by its JSON, provides the following capabilities:

  1. Manual Trigger: The workflow is initiated manually by clicking 'Execute workflow'.
  2. Conditional Logic (If): It includes an 'If' node, allowing for conditional branching based on predefined criteria. This is crucial for tailoring nurture sequences or deciding when to request a testimonial.
  3. Send Email: It has a 'Send Email' node, indicating the capability to send out emails, likely for nurture campaigns, testimonial requests, or follow-ups.
  4. Notion Integration: It includes a 'Notion' node, suggesting integration with Notion for managing client data, tracking nurture stages, or logging testimonial progress.
  5. Custom Code Execution: A 'Code' node is present, allowing for the execution of custom JavaScript logic within the workflow. This can be used for data manipulation, complex decision-making, or interacting with services not directly supported by n8n nodes.
  6. Sticky Note: A 'Sticky Note' is included for documentation or temporary notes within the workflow.

Prerequisites/Requirements

To fully utilize this workflow, you will need:

  • n8n Instance: A running n8n instance (cloud or self-hosted).
  • Email Service: An SMTP server or email service configured in n8n for the 'Send Email' node.
  • Notion Account: A Notion workspace and an integration set up with n8n.
  • Basic JavaScript Knowledge (Optional): If you intend to customize the 'Code' node.

Setup/Usage

  1. Import the Workflow:
    • In your n8n instance, go to "Workflows".
    • Click "New" or "Import from JSON".
    • Paste the provided JSON content into the import dialog.
  2. Configure Credentials:
    • Locate the 'Send Email' node and configure your email credentials (SMTP server, port, user, password, etc.).
    • Locate the 'Notion' node and configure your Notion API key/integration.
  3. Customize Nodes:
    • If Node: Define the conditions for your client nurture or testimonial collection logic.
    • Send Email Node: Customize the recipient, subject, and body of the emails. You might use expressions to dynamically insert client names or other details.
    • Notion Node: Configure the database ID and properties to update or create items in Notion based on your workflow's purpose.
    • Code Node: Add your custom JavaScript logic as needed for advanced processing.
  4. Execute the Workflow:
    • Click the "Execute Workflow" button on the 'Manual Trigger' node to run the workflow.
    • For production use, you would typically replace the 'Manual Trigger' with a scheduled trigger, webhook, or another event-based trigger.

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