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Generate automated social media reports with GPT-4o, Twitter, Facebook & Notion

Rahul JoshiRahul Joshi
152 views
2/3/2026
Official Page

Description

Automate your weekly social media analytics with this end-to-end AI reporting workflow. 📊🤖 This system collects real-time Twitter (X) and Facebook metrics, merges and validates data, formats it with JavaScript, generates an AI-powered HTML report via GPT-4o, saves structured insights in Notion, and shares visual summaries via Slack and Gmail. Perfect for marketing teams tracking engagement trends and performance growth. 🚀💬

What This Template Does

1️⃣ Starts manually or on-demand to fetch the latest analytics data. 🕹️ 2️⃣ Retrieves follower, engagement, and post metrics from both X (Twitter) and Facebook APIs. 🐦📘 3️⃣ Merges and validates responses to ensure clean, complete datasets. 🔍 4️⃣ Runs custom JavaScript to normalize and format metrics into a unified JSON structure. 🧩 5️⃣ Uses Azure OpenAI GPT-4o to generate a visually rich HTML performance report with tables, emojis, and insights. 🧠📈 6️⃣ Saves the processed analytics into a Notion “Growth Chart” database for centralized trend tracking. 🗂️ 7️⃣ Sends an email summary report to the marketing team, complete with formatted HTML insights. 📧 8️⃣ Posts a concise Slack update comparing platform performance and engagement deltas. 💬 9️⃣ Logs any validation or API errors automatically into Google Sheets for debugging and traceability. 🧾

Key Benefits

✅ Centralizes all social metrics into a single automated flow. ✅ Delivers AI-generated HTML reports ready for email and dashboard embedding. ✅ Reduces manual tracking with Notion and Slack syncs. ✅ Ensures data reliability with built-in validation and error logging. ✅ Gives instant, visual insights for weekly marketing reviews.

Features

  • Multi-platform analytics integration (Twitter X + Facebook Graph API).
  • JavaScript node for dynamic data normalization.
  • Azure OpenAI GPT-4o for HTML report generation.
  • Notion database update for long-term trend storage.
  • Slack and Gmail nodes for instant sharing and communication.
  • Automated error capture to Google Sheets for workflow reliability.
  • Visual, emoji-enhanced reporting with HTML formatting and insights.

Requirements

  • Twitter OAuth2 API credentials for access to public metrics.
  • Facebook Graph API access token for page insights.
  • Azure OpenAI API key for GPT-4o report generation.
  • Notion API credentials with write access to “Growth Chart” database.
  • Gmail OAuth2 credentials for report dispatch.
  • Slack Bot Token with chat:write permission for posting analytics summaries.
  • Google Sheets OAuth2 credentials for maintaining the error log.

Environment Variables

TWITTER_API_KEY FACEBOOK_ACCESS_TOKEN AZURE_OPENAI_API_KEY NOTION_GROWTH_DB_ID GMAIL_REPORT_RECIPIENTS SLACK_REPORT_CHANNEL_ID GOOGLE_SHEET_ERROR_LOG_ID

Target Audience

📈 Marketing and growth teams tracking cross-platform performance 💡 Social media managers needing automated reporting 🧠 Data analysts compiling weekly engagement metrics 💬 Digital agencies managing multiple brand accounts 🧾 Operations and analytics teams monitoring performance KPIs

Step-by-Step Setup Instructions

1️⃣ Connect all API credentials (Twitter, Facebook, Notion, Gmail, Slack, and Sheets). 2️⃣ Paste your Facebook Page ID and Twitter handle in respective API nodes. 3️⃣ Verify your Azure OpenAI GPT-4o connection and prompt text for HTML report generation. 4️⃣ Update your Notion database structure to match “Growth Chart” property names. 5️⃣ Add your marketing email in the Gmail node and test delivery. 6️⃣ Specify the Slack channel ID where summaries will be posted. 7️⃣ Optionally, connect a Google Sheet tab for error tracking (error_id, message). 8️⃣ Execute the workflow once manually to validate data flow. 9️⃣ Activate or schedule it for weekly or daily analytics automation. ✅

Generate Automated Social Media Reports with GPT-4o, Twitter, Facebook, and Notion

This n8n workflow automates the generation of social media performance reports, leveraging the power of GPT-4o for analysis and Notion for organized storage. It's designed to help social media managers, marketers, and analysts quickly gather insights and create structured reports without manual data compilation.

What it does

This workflow streamlines the social media reporting process through the following steps:

  1. Manual Trigger: The workflow is initiated manually, allowing you to run it on-demand for report generation.
  2. Retrieve Social Media Data (HTTP Request): It makes an HTTP request to an external API (likely a social media analytics platform or a custom script) to fetch relevant social media data.
  3. Process Data with AI Agent (GPT-4o): The retrieved social media data is fed into an AI Agent (configured with an Azure OpenAI Chat Model, likely GPT-4o). This agent analyzes the raw data to extract key insights, trends, and performance metrics.
  4. Conditional Reporting (If Node): Based on the AI agent's analysis or a predefined condition, the workflow can branch. For instance, it might check if a certain threshold is met or if specific insights are present.
  5. Generate Report Content (Code Node): A Code node is used to dynamically construct the report content based on the AI agent's output. This allows for flexible formatting and inclusion of specific data points.
  6. Store Report in Google Sheets: The generated report data is then stored in a Google Sheet, providing a structured and accessible record of the social media performance.
  7. Store Report in Notion: Simultaneously, the report is also added to a Notion database, offering a more visually appealing and collaborative platform for report viewing and sharing.
  8. Notify via Slack: A Slack message is sent, likely notifying a team or individual that the social media report has been generated and is available.
  9. Notify via Gmail: An email notification is sent via Gmail, providing another channel for alerting stakeholders about the new report.
  10. Merge Notifications: The Slack and Gmail notification branches are merged back into a single flow, ensuring all subsequent actions (if any) are executed after both notifications are processed.

Prerequisites/Requirements

To use this workflow, you will need:

  • n8n Instance: A running instance of n8n.
  • Google Sheets Account: Configured credentials for Google Sheets to store report data.
  • Notion Account: Configured credentials for Notion to store and display reports.
  • Slack Account: Configured credentials for Slack to send notifications.
  • Gmail Account: Configured credentials for Gmail to send email notifications.
  • OpenAI API Key (or Azure OpenAI Service): Credentials for an Azure OpenAI Chat Model (likely GPT-4o) to power the AI Agent for data analysis. This implies access to the Azure OpenAI service.
  • External Social Media Data Source: Access to an API or service that provides the raw social media data (configured in the HTTP Request node).

Setup/Usage

  1. Import the workflow: Download the JSON provided and import it into your n8n instance.
  2. Configure Credentials:
    • Set up your Google Sheets credentials.
    • Set up your Notion credentials.
    • Set up your Slack credentials.
    • Set up your Gmail credentials.
    • Configure your Azure OpenAI Chat Model credentials, ensuring it points to your GPT-4o deployment.
  3. Customize HTTP Request: Update the "HTTP Request" node with the correct URL and authentication details for your social media data source.
  4. Adjust AI Agent Prompt: Modify the prompt within the "AI Agent" node to guide GPT-4o on how to analyze your specific social media data and what insights to extract for your reports.
  5. Refine Code Node: Adjust the "Code" node to format the AI-generated insights into the desired report structure for Google Sheets and Notion.
  6. Configure Google Sheets and Notion Nodes: Specify the target spreadsheet/database, sheet/page names, and mapping for the data fields.
  7. Customize Slack and Gmail Notifications: Update the "Slack" and "Gmail" nodes with the desired channels/recipients, subject lines, and message content.
  8. Activate the workflow: Once configured, activate the workflow.
  9. Execute: Click the "Execute workflow" button on the "Manual Trigger" node to run the report generation process.

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