n8n Workflow: Instagram Comments to Leads with KlickTipp & Custom DMs

This n8n workflow automates the process of converting Instagram comments into leads within KlickTipp and sending custom direct messages (DMs) based on specific conditions. It acts as a backend for managing engagement from Instagram posts, ensuring that valuable interactions are captured and followed up on efficiently.

What it does

This workflow is designed to streamline lead generation and communication from Instagram comments:

1. Receives Instagram Comment Data: It starts by listening for incoming data, likely from an Instagram webhook or a similar integration that provides details about new comments.
2. Conditional Processing: It uses a "Switch" node to evaluate the incoming comment data. This allows for different actions based on the content or properties of the comment.
3. KlickTipp Integration (Conditional): If a specific condition is met (e.g., a keyword in the comment), it interacts with KlickTipp, likely to add or update a contact as a new lead.
4. Google Sheets Logging (Conditional): Depending on another condition, it can log comment details into a Google Sheet, providing a record of interactions.
5. Custom DM Sending (Conditional): It can send custom direct messages via an HTTP Request to an external service (e.g., a custom Instagram DM API or another messaging platform) if certain criteria are met.
6. Responds to Webhook: After processing, it sends a response back to the originating webhook, acknowledging receipt and processing of the comment.

Prerequisites/Requirements

To use this workflow, you will need:

• Instagram Integration: A mechanism (e.g., a custom webhook, a third-party tool) to send Instagram comment data to the n8n Webhook trigger.
• KlickTipp Account: Credentials for KlickTipp to manage leads.
• Google Sheets Account: A Google account with access to Google Sheets for logging data.
• Custom DM Service/API: An endpoint or API that can receive HTTP requests to send custom direct messages on Instagram or another platform. This is represented by the "HTTP Request" node.
• n8n Instance: An active n8n instance to run this workflow.

Setup/Usage

1. Import the Workflow: Import the provided JSON into your n8n instance.
2. Configure Webhook Trigger:
   • The "Webhook" node (id: 47) is the starting point. After importing, activate the workflow to get its unique URL.
   • Configure your Instagram integration or third-party tool to send comment data to this URL.
3. Configure Credentials:
   • Google Sheets: Set up a Google Sheets credential for the "Google Sheets" node (id: 18). You'll need to specify the spreadsheet and sheet name where data should be logged.
   • KlickTipp: Configure the "HTTP Request" node (id: 19) for KlickTipp. This will likely involve setting the API endpoint, authentication (e.g., API key, basic auth), and the payload structure for adding/updating leads.
   • Custom DM Service: Configure the "HTTP Request" node (id: 19) for your custom DM service. This will involve setting the API endpoint, authentication, and the payload to send the direct message.
4. Customize Logic:
   • Switch Node: Adjust the conditions in the "Switch" node (id: 112) to define when specific actions (KlickTipp, Google Sheets, Custom DM) should be triggered. For example, you might look for keywords in the comment text, commenter's username, or other relevant data.
   • KlickTipp HTTP Request: Modify the "HTTP Request" node (id: 19) that connects to KlickTipp to map the incoming Instagram comment data to KlickTipp fields (e.g., email, name, tags).
   • Google Sheets Node: Configure the "Google Sheets" node (id: 18) to specify which data from the Instagram comment should be written to which columns in your sheet.
   • Custom DM HTTP Request: Modify the "HTTP Request" node (id: 19) that sends custom DMs to construct the message and target recipient based on the Instagram comment data.
5. Activate the Workflow: Once configured, activate the workflow to start processing Instagram comments.

This workflow provides a robust foundation for automating your Instagram lead generation and engagement, allowing you to focus on creating great content while n8n handles the backend processing.