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Automatic re-engagement for inactive Shopify customers via Beex

BeexBeex
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2/3/2026
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Summary

Re-engage your customers with your Shopify store through a personalized contact sequence.

How it works

  1. The workflow is triggered by a Scheduler Trigger and immediately reviews your Shopify customers by retrieving their last_order_id.

  2. For customers with a non-null last_order_id, the workflow proceeds to fetch detailed order information from Shopify, including the order closing date and the products involved.

  3. Based on the order date, the workflow calculates the number of days the customer has been inactive. If this period exceeds a defined threshold (e.g., 30 days), the corresponding records are sent via API to Beex, where each customer enters a multi-step contact sequence that may include WhatsApp, email, and other channels.

Example: "Customers can then expect to receive a limited-time discount coupon invitation as part of the reactivation strategy".

beex_sequence.PNG

How to set up

  1. Before importing the template, make sure to install the Beex node using the following package name: n8n-nodes-beex
  2. Configure your Shopify credentials according to your store’s settings. You will need to provide:
    • Your store subdomain
    • Your Access Token
    • Your App Secret Key
  3. For Beex users with platform access (if you need a trial, please contact frank@beexcc.com), go to the main dashboard and navigate to: Platform Settings → API KEY & Callback There, you can retrieve your API key and insert it into the corresponding Beex node within n8n.

beex_api_key.PNG

Requirements

  • You need accounts for:
    • Beex (omnichannel contact platform)
    • Shopify (E-commerce platform builder)
  • You need in Beex (Node):
    • Portfolio ID
    • Sequence ID
  • The above determines the sequence of contact that customers are subjected to.

How to customize

  • You can also change the threshold to define from what extent you consider that a client is inactive.
  • You can configure a particular sequence in Beex to contact your inactive customers to insert them into the node.

Automated Re-engagement for Inactive Shopify Customers via BeeX

This n8n workflow automates the process of identifying inactive Shopify customers and preparing their data for re-engagement campaigns. It's designed to help businesses proactively reach out to customers who haven't made a purchase recently, potentially through an external re-engagement platform like BeeX (though the workflow itself only prepares the data).

What it does

  1. Schedules Execution: The workflow runs on a predefined schedule (e.g., daily, weekly).
  2. Fetches Shopify Customers: It retrieves a list of all customers from your Shopify store.
  3. Splits Customer Data: Each customer record is processed individually.
  4. Filters Inactive Customers: It identifies customers who have not placed an order within a specified timeframe (e.g., 90 days).
  5. Formats Customer Data: For each inactive customer, it extracts and formats relevant information such as id, first_name, last_name, email, phone, last_order_date, and total_spent.
  6. Prepares for Re-engagement: The prepared data for inactive customers can then be used by subsequent nodes (not explicitly defined in this JSON but implied by the workflow's purpose) to send to a re-engagement platform or for further analysis.

Prerequisites/Requirements

  • n8n Instance: A running n8n instance.
  • Shopify Account: Access to your Shopify store with API credentials configured in n8n.
  • BeeX: While the workflow prepares data, an active BeeX account or similar re-engagement platform would be needed to utilize the output for actual campaigns.

Setup/Usage

  1. Import the Workflow: Import the provided JSON into your n8n instance.
  2. Configure Shopify Credentials:
    • Locate the "Shopify" node.
    • Select or create new Shopify API credentials. You'll typically need your Shopify store URL and an API access token.
  3. Adjust Schedule (Optional):
    • Modify the "Schedule Trigger" node to set your desired frequency for the workflow to run.
  4. Define Inactivity Period:
    • In the "Date & Time" node, configure the Subtract operation to define what constitutes an "inactive" customer (e.g., subtracting 90 days from the current date).
    • In the "Filter" node, ensure the condition Last Order Date is before or equal to Date accurately reflects your definition of inactivity.
  5. Activate the Workflow: Once configured, activate the workflow to start automatically identifying inactive customers.
  6. Extend for Re-engagement (Optional): Add further nodes after the "Edit Fields (Set)" node to integrate with your chosen re-engagement platform (e.g., an HTTP Request node to send data to BeeX, a CRM node, or an email sending node).

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