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Sentiment analysis of product reviews using Google Sheets & OpenAI

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2/3/2026
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🧠 Sentiment Analysis of Product Reviews using Google Sheets & OpenAI

πŸš€ Quick Implementation Steps

Automated customer feedback analyzer:

  • Trigger: Google Sheets triggers on new product review rows.
  • Sentiment Analysis: Review text sent to OpenAI.
  • Writeback: Resulting sentiment (Positive, Neutral, Negative) is written back to the sheet.

Just connect your credentials and sheet β€” you're ready to go!

πŸ” What It Does

This workflow automatically analyzes user-submitted product reviews and classifies them by sentiment using OpenAI’s powerful language models. It eliminates the need to manually sift through feedback by tagging each review with a sentiment score.

The sentiment result is then written back to the Google Sheet next to the original review, enabling you to get a fast, clear snapshot of overall customer perception, satisfaction and pain points. Whether you're monitoring 10 or 10,000 reviews, this process scales effortlessly and updates every minute.

πŸ‘€ Who’s It For

This workflow is designed for:

  • E-commerce teams collecting user reviews.
  • Product teams monitoring customer feedback.
  • Marketing teams identifying promotable reviews.
  • Support teams watching for negative experiences.
  • SaaS platforms, apps, and survey tools managing structured text feedback.

βœ… Requirements

You’ll need:

  • A Google Sheet with two columns: Review and Sentiment
  • Google Sheets OAuth2 credentials in n8n
  • OpenAI API Key (for GPT-4o-mini or GPT-3.5)
  • n8n instance with LangChain and OpenAI nodes enabled

βš™οΈ How It Works

  1. Google Sheets Trigger: Watches for new rows every minute
  2. OpenAI Integration:
    • Uses LangChain’s Sentiment Analysis node
    • Passes review text into GPT-4o-mini via the OpenAI Chat Model node
  3. Sheet Update: The sentiment result (Positive, Negative, or Neutral) is written into the Sentiment column in the same row.

Sticky Notes included for better visual understanding inside the workflow editor.

πŸ› οΈ Steps to Configure and Use

1. Prepare Your Google Sheet

Make sure your sheet is named Sheet1 with the following structure:

| Review | Sentiment | |---------------------------------------|-----------| | Absolutely love it! | | | Not worth the price. | |

2. Set Up Credentials

  • Google Sheets: OAuth2 credentials
  • OpenAI: API Key added via OpenAI API credential in n8n

3. Import & Activate Workflow

  • Import the workflow JSON into your n8n instance.
  • Assign the proper credentials to the trigger and OpenAI nodes.
  • Activate the workflow.

🧩 How To Customize

  • πŸ›ŽοΈ Alerting: Add Slack/Email nodes for negative sentiment alerts
  • πŸ”„ Triggering: Change the polling interval to real-time triggers (e.g., webhook)
  • πŸ“Š Extended Sentiment: Modify sentiment categories (e.g., "Mixed", "Sarcastic")
  • 🧾 Summary Report: Add Cron + Aggregation nodes for daily/weekly summaries
  • 🧠 Prompt Tuning: Adjust system prompt for deeper or context-based sentiment evaluation

🧱 Add‑ons (Optional Features)

  • Email Digest of Negative Reviews
  • Google Drive Logging
  • Team Notification via Slack
  • Summary to Notion, Airtable, or Google Docs

πŸ“Œ Use Case Examples

  • Online Stores: Auto-tag reviews for reputation monitoring
  • Product Teams: See which feature releases generate positive or negative buzz
  • CX Dashboards: Feed real-time sentiment to internal BI tools
  • Marketing: Extract glowing reviews for social proof
  • Support: Triage issues by flagging critical comments instantly

...and many more applications wherever text feedback is collected.

🧰 Troubleshooting Guide

| Issue | Possible Cause | Suggested Fix | |-------------------------|---------------------------------------------|---------------------------------------------------| | Sentiment not updating | Sheet credentials missing or misconfigured | Reconnect Google Sheets OAuth2 | | Blank sentiment | Review column empty or misaligned | Ensure proper column header & value present | | OpenAI errors | Invalid or expired API key | Regenerate API Key from OpenAI and re-auth | | Workflow doesn’t run | Polling settings incorrect | Confirm interval & document ID in trigger node |

🀝 Need Help?

If you need assistance for

  • βœ… Help setting up this workflow
  • βš™οΈ Customizing prompts or output
  • πŸš€ Automating your full review pipeline

πŸ‘‰ Contact us today at WeblineIndia. We will be happy to assist.

Sentiment Analysis of Product Reviews Using Google Sheets and OpenAI

This n8n workflow automates the process of analyzing product review sentiment using OpenAI's language models and storing the results back into Google Sheets. It's designed to help businesses quickly gauge customer feedback and identify trends.

What it does

This workflow simplifies the process of sentiment analysis for product reviews by:

  1. Triggering on New Reviews: It listens for new rows added to a specified Google Sheet, treating each new row as a product review to be analyzed.
  2. Analyzing Sentiment with OpenAI: For each new review, it sends the review text to an OpenAI Chat Model.
  3. Performing Sentiment Analysis: It then uses a dedicated Sentiment Analysis node to determine the sentiment (e.g., positive, negative, neutral) of the review based on the OpenAI model's output.
  4. Updating Google Sheet with Results: Finally, it updates the original Google Sheet with the sentiment analysis results for each review.

Prerequisites/Requirements

To use this workflow, you will need:

  • n8n Instance: A running instance of n8n.
  • Google Account: A Google account with access to Google Sheets.
  • OpenAI API Key: An API key for OpenAI with access to their chat models.
  • Google Sheets Credential: An n8n credential configured for your Google Sheets account.
  • OpenAI Credential: An n8n credential configured for your OpenAI API key.

Setup/Usage

  1. Import the Workflow:
    • Download the provided JSON file for this workflow.
    • In your n8n instance, go to "Workflows" and click "New".
    • Click the "Import from JSON" button and paste the workflow JSON or upload the file.
  2. Configure Google Sheets Trigger:
    • Open the "Google Sheets Trigger" node.
    • Select your Google Sheets credential.
    • Specify the Spreadsheet ID and the Sheet Name where your product reviews are located.
    • Ensure the trigger is set to "New Row".
  3. Configure OpenAI Chat Model:
    • Open the "OpenAI Chat Model" node.
    • Select your OpenAI credential.
    • Configure the model and prompt as needed to process the review text. You will likely reference the incoming data from the Google Sheets Trigger (e.g., {{ $json.review_column_name }}).
  4. Configure Sentiment Analysis:
    • Open the "Sentiment Analysis" node.
    • Ensure it is correctly configured to receive the output from the OpenAI Chat Model as the text to be analyzed.
  5. Configure Google Sheets (Update):
    • Open the "Google Sheets" node (the one after Sentiment Analysis).
    • Select your Google Sheets credential.
    • Specify the same Spreadsheet ID and Sheet Name as the trigger.
    • Set the operation to "Update Row".
    • Map the sentiment analysis result (e.g., {{ $json.sentiment }}) to a new column in your Google Sheet (e.g., "Sentiment"). You'll also need to map a unique identifier from the original row (like a row number or ID) to ensure the correct row is updated.
  6. Activate the Workflow:
    • Click the "Activate" toggle in the top right corner of the n8n editor to set the workflow live.

Now, whenever a new row (product review) is added to your specified Google Sheet, this workflow will automatically analyze its sentiment and update the sheet with the result.

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