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AI-powered social media thought leadership with Claude Sonnet & Trigify

Max MitchamMax Mitcham
708 views
2/3/2026
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An intelligent system that monitors social media conversations, identifies high-value engagement opportunities, and generates strategic comments to establish thought leadership while adding genuine value to discussions.

Overview

This automation workflow leverages Trigify's social listening platform to intelligently identify and respond to social media conversations. It combines AI-powered analysis with strategic comment generation to build authentic thought leadership presence across social platforms.


πŸ”„ Workflow Process

1. Social Listening Webhook

Real-time social media monitoring

  • Integrated with Trigify.io social listening platform
  • Monitors conversations across multiple social platforms
  • Captures post content, author details, engagement metrics, and URLs
  • Filters incoming posts by predefined keywords and topics
  • Processes posts in real-time as they're discovered

2. Platform Validation Filter

Platform-specific engagement optimization

  • Checks post source (LinkedIn, Twitter, Reddit, etc.)
  • Currently optimized for LinkedIn engagement
  • Filters out non-relevant platforms
  • Maintains platform-specific engagement strategies
  • Routes posts based on platform requirements

3. Post Relevance Analyzer Agent

AI-powered opportunity assessment

  • Analyzes post content against expertise domains:
    • Social Media Intelligence
    • Competitive Analysis
    • B2B Marketing Attribution
  • Evaluates value-add potential and audience quality
  • Scores engagement opportunity and confidence levels
  • Identifies natural connection points to demonstrate authority
  • Filters out low-quality or irrelevant conversations
  • Returns structured analysis with TRUE/FALSE relevance decision

4. Engagement Decision Gate

Quality control checkpoint

  • Processes AI analysis results
  • Only proceeds with TRUE relevance scores
  • Prevents engagement on inappropriate content
  • Maintains high-quality engagement standards
  • Protects brand reputation through selective filtering

5. Strategic Comment Generator Agent

Authentic thought leadership responses

  • Generates comments under 30 words for maximum impact
  • Focuses on tactical advice, strategic insights, or pattern recognition
  • Avoids promotional language or forced statistics
  • Incorporates domain expertise naturally
  • Maintains conversational, helpful tone
  • Uses experience-based insights over generic advice

6. Web Search Integration

Enhanced context gathering

  • Optional web search capability for additional context
  • Provides current market insights when needed
  • Supplements comment generation with real-time data
  • Ensures comments are informed and relevant

7. Output Formatting

Structured data preparation

  • Compiles post URL, suggested comment, and post summary
  • Formats data for Slack notification system
  • Maintains context across workflow steps
  • Prepares actionable engagement package

8. Slack Notification System

Team collaboration and review

  • Sends formatted notifications to #comment-strategy channel
  • Includes post summary, suggested comment, and direct link
  • Provides action buttons (View Post, Copy Comment, Skip)
  • Enables team review before engagement
  • Maintains engagement tracking and decision history

πŸ› οΈ Technology Stack

  • n8n: Workflow orchestration and webhook management
  • Claude Sonnet 4: Multi-agent AI analysis and content generation
  • Trigify.io: Social listening and post monitoring platform
  • Slack API: Team notifications and collaboration
  • OpenAI API: Optional web search for enhanced context
  • Webhook Integration: Real-time post processing

✨ Key Features

  • Real-time social media monitoring via Trigify integration
  • AI-powered relevance scoring and quality assessment
  • Strategic comment generation focused on thought leadership
  • Platform-specific engagement optimization (LinkedIn-focused)
  • Team collaboration through Slack notifications
  • Selective engagement to maintain high-quality interactions
  • Expertise-based content analysis across multiple domains
  • Anti-promotional safeguards for authentic engagement

🎯 Ideal Use Cases

Perfect for professionals seeking to build authentic thought leadership:

  • B2B Executives building thought leadership presence
  • Marketing Professionals demonstrating industry expertise
  • Sales Leaders engaging prospects through valuable insights
  • Consultants establishing authority in their domains
  • Business Development Teams nurturing relationship building
  • Companies wanting systematic social media engagement
  • Teams requiring quality control over social interactions
  • Professionals seeking authentic network growth through value-add

πŸ“ˆ Business Impact

Transform passive social listening into active thought leadership:

  • Establishes thought leadership through strategic engagement
  • Builds authentic professional relationships naturally
  • Demonstrates expertise without direct promotion
  • Increases visibility among target audience
  • Creates networking opportunities through valuable contributions
  • Maintains consistent social media presence systematically
  • Scales personal engagement while preserving authenticity

This workflow ensures every engagement adds genuine value while naturally showcasing professional expertise, creating a sustainable approach to social media thought leadership.

AI-Powered Social Media Thought Leadership with Claude Sonnet & Trigify

This n8n workflow automates the generation and approval process for social media thought leadership content using AI, specifically Anthropic's Claude Sonnet model. It allows for dynamic content creation based on a prompt, review via Slack, and potential posting via an HTTP Request tool.

What it does

This workflow streamlines the creation and distribution of social media content through the following steps:

  1. Receives a Trigger: The workflow is initiated by an incoming webhook, expecting a prompt for content generation.
  2. Generates AI Content: An AI Agent, powered by the Anthropic Chat Model (Claude Sonnet), uses the provided prompt to generate social media content.
  3. Parses AI Output: The AI's response is processed by a Structured Output Parser to extract the relevant content in a structured format.
  4. Prepares Content for Review: An "Edit Fields" node prepares the generated content for human review, likely formatting it for clarity.
  5. Sends for Human Review: The generated content is sent to a specified Slack channel for review and approval.
  6. Conditional Action: Based on the review outcome (implied by the "If" node, though its conditions are not explicitly defined in the JSON), the workflow can proceed.
  7. Posts Content (Optional): If approved (or if a specific condition is met), an HTTP Request Tool can be used to post the content to a social media platform or another service (e.g., Trigify, as hinted by the directory name).

Prerequisites/Requirements

To use this workflow, you will need:

  • n8n Instance: A running n8n instance.
  • Anthropic API Key: For the Anthropic Chat Model (Claude Sonnet).
  • Slack Account: Configured with an n8n Slack credential to send messages to a channel for content review.
  • Social Media Platform/Trigify Account (Optional): If you intend to automatically post the content, you'll need an account for your chosen platform (e.g., LinkedIn, X, etc.) and potentially API access or a service like Trigify, which would be integrated via the HTTP Request Tool.

Setup/Usage

  1. Import the Workflow: Download the provided JSON and import it into your n8n instance.
  2. Configure Credentials:
    • Anthropic Chat Model: Configure your Anthropic API Key credential.
    • Slack: Set up your Slack credential to allow n8n to post messages.
  3. Configure Webhook:
    • Activate the "Webhook" trigger node. Copy the webhook URL.
  4. Configure AI Agent:
    • Review the "AI Agent" node to ensure the prompt and model settings (Anthropic Chat Model) are as desired.
  5. Configure Slack Node:
    • Specify the Slack channel where you want to send the content for review.
    • Customize the message format in the Slack node to present the content clearly.
  6. Configure If Node:
    • Crucially, define the conditions in the "If" node. This node currently has no explicit conditions defined in the JSON. You will need to configure it to check for a specific response from Slack (e.g., a reaction, a keyword in a reply) to determine whether the content is approved or rejected.
  7. Configure HTTP Request Tool (Optional):
    • If you want to automatically post content, configure the "HTTP Request Tool" node with the API endpoint, method, headers, and body required by your social media platform or service (e.g., Trigify). This node is currently not connected to the "If" node's TRUE branch, so you would need to connect it if you want it to execute on approval.
  8. Activate the Workflow: Once configured, activate the workflow.
  9. Trigger the Workflow: Send a POST request to the webhook URL with your content prompt in the request body. The workflow will then execute, generating content and sending it to Slack for review.

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