Automate product Hunt lead generation with Apify and Google Sheets
Product Hunt Scraper - Automated Lead Generation Workflow

Turn Product Hunt Launches Into Qualified Leads and Reach out Automatically
Stop manually searching Product Hunt for potential customers. This n8n workflow automatically scrapes the latest products from Product Hunt every day, enriches them with contact details, and delivers organized lead lists straight to your Google Sheets.
What You Get
This powerful automation workflow delivers:
- Daily Lead Generation: Automatically scrapes top 50 Product Hunt products every day at 9 AM
- Weekly Top Performers: Every Monday, captures the top 100 products from the previous week (configurable)
- Rich Contact Data: Extracts emails, Twitter handles, LinkedIn profiles, Discord usernames, phone numbers, and more
- Organized Google Sheets: All leads exported to a structured spreadsheet with product details, maker info, and contact data
- Automated Outreach: Optional email system to reach out to makers with personalized messages
- Fresh Leads Daily: Never miss a new product launch or potential customer

Why This Workflow Is a Game Changer
For Sales & Business Development Teams
- Build a targeted prospect list of innovative companies launching new products
- Reach decision makers directly with founder emails and social profiles
- Beat your competition to newly launched products looking for partnerships or tools
- Scale your outreach without hiring additional SDRs
For SaaS Founders & Indie Hackers
- Find integration partners by identifying products that complement yours
- Discover competitors and track their launches in real time
- Connect with fellow makers for collaboration opportunities
- Source beta testers from engaged Product Hunt communities
For Marketing & PR Agencies
- Identify potential clients who just launched and need marketing support
- Build media lists of active founders for outreach campaigns
- Track industry trends and emerging products in your niche
- Automate lead qualification by capturing product categories and descriptions
For Investors & VCs
- Monitor emerging startups launching on Product Hunt
- Track portfolio company launches and engagement
- Discover investment opportunities in specific categories
- Build deal flow with minimal manual research
Key Features
Intelligent Data Extraction

The workflow captures comprehensive product data:
- Product name, description, and tagline
- Product categories and launch date
- Upvotes and engagement metrics
- Maker information with social profiles
- Website URLs and demo links
- Banner images and screenshots
Multi Channel Contact Discovery

Advanced contact enrichment pulls:
- Primary email addresses (founder emails, sales, feedback, hello)
- Secondary email addresses for CC'ing multiple contacts
- Social media profiles: Twitter, LinkedIn, Discord, Facebook, Instagram
- Communication channels: YouTube, TikTok, Telegram, WhatsApp, Reddit
- Phone numbers (when publicly available)
- Company domains for additional research
Automated Daily Operations
- Set and forget scheduling: Runs automatically every morning at 9 AM
- Smart deduplication: Removes duplicate entries to keep your data clean
- Error handling: Continues processing even if individual products fail
- Webhook driven architecture: Efficiently processes results as they're ready
- Batch processing: Handles large datasets without overwhelming your system
- Gmail integration: Professional email sending via Gmail API for better deliverability
Automated Outreach System

The workflow includes a sophisticated Gmail powered email system that:
- Sends personalized outreach emails to product makers with their product details
- CCs secondary email addresses for better reach
- Professional HTML email templates that are customizable to your brand
- Better deliverability through Gmail API (not SMTP)
- Tracks delivery and engagement through Gmail
- Free to use - 500 emails/day (personal Gmail) or 2,000/day (Workspace)
Email Template Features:
- Dynamic product name and details
- Reference to Product Hunt launch
- Personalized value proposition
- Clear call to action
- Unsubscribe link for compliance
- Your branding and contact info
What's Included
When you purchase this workflow, you get:
- Complete n8n workflow JSON file ready to import
- Detailed technical setup guide with step by step instructions
- Pre configured Apify actors for Product Hunt scraping and contact enrichment
- Email templates for outreach campaigns
Real Results
Cost Effective Lead Generation

Run this workflow for approximately $65 to $95/month and generate:
- 1,900+ leads per month (50 products/day × 30 days + weekly top 100)
- Cost per lead: ~$0.03 to 0.05 which is far cheaper than any lead database
- Fresh, verified contacts that aren't available in purchased lists
- Zero manual work after initial setup
Sign up for Apify: Use our affiliate link or referral code 99h7ds
Technical Highlights
- Built on n8n - the powerful open source automation platform
- Uses Apify actors for reliable scraping at scale
- Google Sheets integration for easy data access and sharing
- Gmail API integration for professional email outreach
- Webhook based architecture for real time processing
- Smart batching to stay within API rate limits
- Modular design making it easily customize which data points to collect
- Error recovery built into every step
- Active testing data pinned for easier debugging
Requirements
To run this workflow, you'll need:
- n8n instance (cloud or self hosted on Railway or Hostinger)
- Apify account (use referral code: 99h7ds - free tier available, paid recommended)
- Google account (for Sheets, Drive and Email integration)
Detailed setup instructions are provided in the Technical Setup guide.
Comparison: DIY vs This Workflow
| Task | Manual Process | With This Workflow | |------|---------------|-------------------| | Find daily products | 30 mins/day checking Product Hunt | Automatic | | Extract contact info | 5 mins per product × 50 = 4+ hours | Automatic | | Organize in spreadsheet | 30 mins/day | Automatic | | Send outreach emails | 3 mins per email × 50 = 2.5 hours | Automatic | | Total time saved | 7+ hours/day | 0 hours | | Monthly cost | Your time + assistant salary | ~$50/month |
Customization Options
This workflow is fully customizable:
- Adjust scraping schedule: Change from daily to twice daily or weekly
- Filter by category: Only scrape products in specific categories (AI, Developer Tools, etc.)
- Modify top N products: Increase/decrease the number of products scraped
- Custom email templates: Edit the outreach message to match your brand
- Add email verification: Integrate ZeroBounce or similar services
- Connect to your CRM: Pipe leads directly to Salesforce, HubSpot, or Pipedrive
- Slack/Discord notifications: Get alerted when new leads are found
Support & Updates
- Lifetime updates: Get all future improvements and bug fixes
- Email support: Questions? We're here to help with setup, Email Us
- Community access: Join our Skool community with other users sharing tips and customizations
- Documentation: Comprehensive guides covering every feature
Get Started Today
Stop losing leads to competitors. Start automatically capturing fresh Product Hunt leads every single day.
→ Purchase Workflow - One time payment, lifetime access
→ View Technical Setup Guide - See what's involved
→ Join Community - Connect with other users
Frequently Asked Questions
Q: Do I need coding skills? A: No! The workflow is pre built and ready to import. Basic n8n familiarity is helpful but not required.
Q: What are the ongoing costs? A: Approximately $65 to $95/month total ($40-60 for Apify scraping services + $20 for n8n cloud, or $0 if you self host on Railway or Hostinger).
Q: Is this legal? A: Yesm all data is publicly available on Product Hunt and product websites. Follow ethical outreach practices.
Q: Can I scrape more/fewer products? A: Absolutely! The workflow is fully customizable. Adjust the "topNProducts" parameter in the config.
Q: What if emails bounce or accounts get banned? A: The guide includes best practices for email deliverability and warnings about sending volume limits.
Q: Can I use this for specific product categories? A: Yes! You can filter by category in the Apify scraper configuration.
Q: Does this work with Gmail? A: Yes! The workflow now uses Gmail API by default for better deliverability and tracking. You can customize it for other providers by using the SMTP node
Ready to automate your lead generation? Get the Product Hunt Scraper workflow today and start building your pipeline on autopilot.
n8n Workflow: Product Hunt Lead Generation and Google Sheets Integration
This n8n workflow demonstrates a basic structure for processing data, applying conditional logic, and interacting with Google Sheets and a generic HTTP API. While the workflow's JSON definition is incomplete for a fully functional lead generation system, it lays the groundwork for such an automation.
What it does
This workflow showcases the following capabilities:
- Receives a Webhook: It starts by listening for incoming data via a webhook, which would typically contain information to be processed.
- Transforms Data: It uses a "Code" node to execute custom JavaScript, allowing for flexible data manipulation and transformation.
- Applies Conditional Logic: An "If" node evaluates conditions on the incoming data, branching the workflow based on whether the condition is true or false.
- Makes HTTP Requests: It includes an "HTTP Request" node, which can be used to interact with external APIs (e.g., to enrich data, trigger other services, or fetch additional information).
- Loops Over Items: A "Loop Over Items (Split in Batches)" node is present, indicating the intention to process multiple items iteratively or in batches.
- Aggregates Data: An "Aggregate" node is included, suggesting that data from multiple sources or iterations might be combined.
- Manages Data in Google Sheets: It interacts with Google Sheets, likely for storing, retrieving, or updating lead information.
- Sends Emails (Gmail): A "Gmail" node is part of the flow, indicating the ability to send email notifications or personalized outreach.
- Includes a Data Table: A "Data table" node is present, which could be used for storing or referencing structured data within the workflow.
- Utilizes a Switch Node: A "Switch" node provides another layer of conditional routing, allowing for multiple output paths based on different criteria.
- Schedules Operations: A "Schedule Trigger" is available, suggesting that parts of the workflow could be set to run at specific intervals.
- Adds Notes: A "Sticky Note" is included for documentation within the workflow itself.
Prerequisites/Requirements
To fully utilize this workflow, you would typically need:
- n8n Instance: A running instance of n8n.
- Google Account: For connecting to Google Sheets and Gmail. You will need to set up Google OAuth credentials in n8n.
- API Keys/Authentication: For any external services you intend to call via the "HTTP Request" node (e.g., Apify for scraping, Product Hunt API, CRM APIs).
- Webhook Source: An external system or application configured to send data to the n8n webhook URL.
Setup/Usage
- Import the Workflow: Download the provided JSON and import it into your n8n instance.
- Configure Credentials:
- Set up your Google Sheets and Gmail credentials within n8n. This typically involves OAuth authentication.
- If the "HTTP Request" node is intended to call a specific API, configure its authentication (e.g., API key, OAuth) as needed.
- Configure Webhook:
- Activate the "Webhook" trigger node. n8n will provide a unique URL.
- Configure your external system to send data to this webhook URL.
- Customize Nodes:
- Code Node: Modify the JavaScript code in the "Code" node (
Node38) to perform the desired data transformations. - If Node: Adjust the conditions in the "If" node (
Node20) to match your specific logic for branching. - HTTP Request Node: Update the URL, method, headers, and body of the "HTTP Request" node (
Node19) to interact with your target API. - Google Sheets Node: Configure the "Google Sheets" node (
Node18) with the correct spreadsheet ID, sheet name, and operation (e.g., "Append Row"). - Gmail Node: Configure the "Gmail" node (
Node356) with recipient, subject, and body for email notifications. - Switch Node: Define the expressions and cases for the "Switch" node (
Node112) to route data based on different values. - Schedule Trigger: If you want the workflow to run on a schedule, configure the "Schedule Trigger" (
Node839) with your desired interval.
- Code Node: Modify the JavaScript code in the "Code" node (
- Activate the Workflow: Once configured, activate the workflow in n8n.
This workflow provides a flexible foundation for building automated processes involving data manipulation, conditional logic, API interactions, and integration with Google services.
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